Invest Heavily In Media – CITI FM Boss Tells Pastors
The New Media (Social Media) has been the highest and fastest growing channel of communication for reaching many in this dispensation. However, a lot of churches have ignored this sector leaving it to the secular world to craft the messages and contents for social media savvy who are mostly young adults.
In this regard, the Chief Executive Officer (CEO) of Citi FM and Citi TV, an Accra-based media network, Mr. Samuel Attah-Mensah, has urged church leaders to invest massively in the media in order to reach out to the youth.
According to the ace media operator, who has over two decades of experience in business development and marketing management, the rate at which social media is growing is very dangerous and injurious to the church, especially the youth, thus proper a...
